The care and feeding of a first time buyer is essential for repeat purchases. Here are a few steps you can take to make sure your new customers feel welcome and are properly motivated to shop again.
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Although a merchant’s first reaction to a negative customer review of a product might be to delete that submission, allowing “bad” reviews on an ecommerce website will likely have a positive impact on sales and more satisfied buyers. The old saying “Any press is good press” applies to customer reviews as well.
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When it comes to customer service for an online company, silence is NOT golden. Here are five tips for turning an ordinary customer service department into an extraordinary marketing team for any online store.
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