Every online merchant is familiar with customers whose credit cards get declined when they try to finalize an order. There are a variety of reasons this can happen. And it happens often enough to be important.
It’s important because customers often do not know why the purchase did not go through. Many times they simply give up, or go somewhere else to buy the item.
Don’t let this opportunity to close the sale slip by…
I thought it would be interesting to see how the top 100 Internet Retailers are using SSL certificates, and how many (and which companies) are using EV SSL Certificates (i.e. the “green” address bar). The results are presented below, along with a few surprises (at least to me) on how lax some companies are when it comes to projecting a safe and secure online store.
A search feature on any ecommerce site is a necessity these days. But that’s the bare minimum. In order to be useful, it has to return results that your shoppers want.
Fortunately, you don’t have to spend thousands of dollars on expensive search systems like SLI or Nextopia (although these are great search programs that integrate nicely with ShopSite and many ecommerce applications) to enhance your search results. It just takes a few minutes a day…
Last week we examined the truth behind uptime guarantees in hosting. A 100% uptime guarantee is not really what most people expect.
Today I’ll try to briefly discuss one of my pet peeves when it comes to hosting – The promise of unlimited hosting.
Meta Tags. Those bothersome tags in the header region of every html page. Are they important? Which ones should you use? How does Google view them?
Yesterday was the first day of first grade for my daughter. It’s back to school time. We can all learn something new, even if we’ve been out of school for ages.
Hopefully a few of these posts and articles can teach you a few things you didn’t know about ecommerce…
One of the topics that customers often ask about when they are new at starting a business or just new at starting an online store – is credit card processing. While we’re all familiar with the process of using a credit card as a customer, the process for a merchant is a mystery to many.
In part 1 of this series, we took a look at misleading claims by some web hosts with regards to the green movement. In today’s post, we’ll take a lot at the 100% uptime guarantee that many hosts proudly proclaim on their websites.
It’s not all it’s cracked up to be… it’s not even close in many cases.
Customer Registration, when setup properly, can be an effective tool for any ecommerce store. However, there are a few pitfalls to avoid to make sure this enhances your online store as opposed to it driving sales away. Here are a few do’s and dont’s…
I’m amazed at how far some large name web hosts will go in their advertising and marketing on their websites. It seems the word “truth” is not in their vocabulary…
Here are a few things I’ve seen recently that really sttttretch the truth.
