Hurricane Sandy Recap

Tweet It’s been an eventful few days up here in Connecticut. Hurricane Sandy packed quite a punch to our state. At its peak, we had over 500,000 power outages, many trees down, and the coastline experienced the worst flooding anyone has ever seen. Thankfully, all of us at LexiConn fared quite well. Sixty percent of […]

SSL Certificate Trends for Top 100 Retailers in 2012 – What’s Changed?

Tweet In 2010, I took a look at the SSL Trends for the Top 100 Retailers. Fast forward to 2012, and I wanted to see how things have changed for these same online stores. A few interesting trends have emerged two years later… Recap of 2010 In 2010, 14% of the top 100 retailers were […]

Google Trusted Stores & ShopSite – A Winning Combination

Tweet With the release of Google Trusted Stores, merchants have been signing up and implementing the tracking code on their stores.  While the seal code is simple to implement, the code needed on a store’s Thank You page is quite complex.  Google needs to receive  a lot of details to properly track the order in […]

Tracking Google Shopping Referrals & Conversions With Google Analytics

Tweet If you’re using Google Analytics on your store there’s an easy change you can make to your Google Analytics account to show the referrals and sales which are coming from Google Shopping. Advanced Filters When on the Home screen of your Google Analytics account click on Admin, then on the list of Profiles click […]

Top Ecommerce Blog Posts and Articles for September 2012

Tweet The kids are back to school, the leaves are starting to turn colors, and the holiday shopping season is right around the corner. Here are 4 articles I found to be of interest to online merchants last month… TOP PICK: How to Make Your Ecommerce Site Link Worthy – Search Engine Watch Great article […]

Make Your Site Faster With Two Easy Steps

Tweet Faster is better when it comes to websites. Multiple studies in the past year have shown that slow websites are a turn-off for visitors. If they start waiting 3, 4, 5, or more seconds for a page to load, the odds go up substantially that they’ll click to somewhere else. A recent study shows […]

ShopSite Tip – Embedding Order Anywhere Code With More Info Links

Tweet One of the ShopSite features that’s popular among new users is the Order Anywhere feature.  If you already have a website and you just want to add some products to it, ShopSite’s Order Anywhere code can be placed on an existing page which creates an Add to Cart button.  With ShopSite v11 SP1 this […]

State of the PCI Union in 2012

Tweet The State of The PCI Union in 2012 is poor, very poor. That is my conclusion after many months of observing, working with, and fighting against the PCI scanning companies that are trying to enforce PCI standards. What we do As a web host that caters to ecommerce clients, we deal with PCI issues […]

Why You Should Drop PayPal Standard For Express Checkout

Tweet PayPal Standard, the old “standard” for paying with PayPal, has seen its best days behind it. These days, there is no reason not to use PayPal Express Checkout. I wrote about this a few years ago in a post titled Ditch PayPal Standard for PayPal Express. I’m writing it again as PayPal made a […]

Captcha on Checkout – Is It a Good Idea?

Tweet Captcha – That always hard to read, seriously infuriating, takes 7 tries to get right, security measure designed to cut down on fraud. In many situations, a Captcha image is needed and is quite helpful in weeding out the spam and bots from real people. But is the checkout page on an ecommerce store […]