Tweet According to Google, around 32% of visitors abandon a page that takes more than three seconds to load. That alone is a huge blow to your potential conversions. We are organizing an exclusive invite-only masterclass on the “Ultimate 3-Step Process on How to Achieve a Page Speed Score of 100/100” in partnership with Growisto, […]

Tweet Magento 2 eCommerce platform is highly optimized for on-page SEO (search engine optimization). It has quite a few built-in features that could help you rank high in Google. That being said, you as a site owner can still make simple mistakes that would keep your store from that first online search page, you can […]

Tweet SEO can seem complicated. What’s recommended one day quickly changes the next. And with so many ranking signals, it’s hard to know where to focus your efforts. Submit Your Site to Google While technically Google should eventually find your site by crawling, there is a way to speed up the process by manually submitting […]

Tweet With the holiday season almost in full swing, consumers are starting to shop ‘til they drop! With such an influx of holiday traffic to your site and new customers purchasing from you, conversion rate optimization is crucial! November and December drive 30% more ecommerce revenue than non-holiday months and it’s not too late to […]

Tweet We recently updated our website to use SSL (i.e. the green secure padlock) on all pages. It took a bit of work, but is worth it for many reasons I’ll explain below. It is something you should seriously consider for your website as well. Google likes secure websites Back in August of 2014, Google […]

Tweet When I first started working in the marketing industry after graduating from college, I couldn’t help but notice all the amazing graphics that most companies were posting along with their content. I automatically assumed that they had a graphic designer on their team or that their marketing coordinator was a pro at Photoshop. The […]

Tweet Custom templates are very powerful and are easy to edit in ShopSite, but when you first get started with them it can be confusing to find what you need to edit and how to go about making those changes. In this blog post we’ll review the following: Where templates can be viewed/edited How to […]

Tweet April 21, 2015 is the day Google launched their new “Mobile Friendly” ranking algorithm. We wrote about it in a previous blog post. Google had many blog posts about it, even sending people emails through Webmaster Tools, and mentioning it in phone calls during AdWords support. Since Google has been harping on this topic […]

Tweet If you missed the news, Google published a blog post recently stating: Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to […]

Tweet Sure, we’re all about websites here at LexiConn, but many online stores have a physical store as well.  How does your listing look on Google for your store?  What does it look like on Google Maps? Smartphone usage continues to climb and with that comes people searching on their phones for businesses while they […]