In today’s fast paced real-time online world, it’s not enough to only manage the conversation taking place on your website and via email. You need to know what is being said and published about your company and your competitors. And you need this information to be easy to find and digest. Fortunately, there are a few tools that make all of this quite manageable.
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A search feature on an ecommerce site is one of the biggest contributors to sales for any online store. If your site search is not up to par, you may want to consider a full featured third party search service to integrate with your ecommerce store.
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Google has finally laid to rest the speculation and debate about whether or not they use Meta Keywords in their ranking algorithm.
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I recently came across a great blog post titled “Surviving and Thriving as an Ecommerce SEO”. It’s a great read for any ecommerce store owner that is interested in optimizing their store in terms of search engine rankings. The author, Everett Sizemore, brings up a number of good points and ideas when it comes to SEO for an ecommerce website.
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