Don’t let one simple security warning during checkout ruin your sales. Take the time to verify the entire secure checkout process runs smoothly, and does not put up any roadblocks to stop customers from completing their order. There are a few simple items to check that can help insure a 100% safe and error free checkout.

In today’s fast paced real-time online world, it’s not enough to only manage the conversation taking place on your website and via email. You need to know what is being said and published about your company and your competitors. And you need this information to be easy to find and digest. Fortunately, there are a few tools that make all of this quite manageable.

Although a merchant’s first reaction to a negative customer review of a product might be to delete that submission, allowing “bad” reviews on an ecommerce website will likely have a positive impact on sales and more satisfied buyers. The old saying “Any press is good press” applies to customer reviews as well.

How do you get more customer reviews on your ecommerce website? The simple answer is: Ask for them! Customer reviews are one of the leading factors that influence buyers to purchase a product. You can never have enough reviews.

Google recently launched the Google Merchant Center. What does this mean for current Google Base users that submit products to Google?

A search feature on an ecommerce site is one of the biggest contributors to sales for any online store. If your site search is not up to par, you may want to consider a full featured third party search service to integrate with your ecommerce store.

Why have a blog for an ecommerce store? Here are a few reasons why your online store should consider having a blog. Just make sure you stay committed to keeping the blog up to date and relevant, or else it can become a detractor…

When it comes to customer service for an online company, silence is NOT golden. Here are five tips for turning an ordinary customer service department into an extraordinary marketing team for any online store.

I recently came across a great blog post titled “Surviving and Thriving as an Ecommerce SEO”. It’s a great read for any ecommerce store owner that is interested in optimizing their store in terms of search engine rankings. The author, Everett Sizemore, brings up a number of good points and ideas when it comes to SEO for an ecommerce website.

THREE seconds. Although many expect your pages to load in under 2 seconds. At least that is what the latest study conducted by Forrester Consulting found to be the case among 1000+ online shoppers. What this boils down to is shoppers expect fast loading webpages, and are willing to go elsewhere if a site is too slow or confusing.