All too often ecommerce blogs read like an infomercial. NOBODY wants to read a commercial! Shift the focus of your blog from you to THEM and you’ll soon reap the benefits of a loyal following. Here’s a few examples to get you started in the right direction.

We recently finished catching up on all the ShopSite 10 SP1 upgrade requests that we received since the new version was officially released two weeks ago. It was quite a busy time here at LexiConn. We received a few emails asking about the status of upgrades, as it took a few days to get to some of the requests. Here’s what happens “behind the scenes” when a new ShopSite version is released…

While the focus for Cyber Monday and Black Friday has been on the large retailer, we wanted to see how small businesses performed during these two important online shopping days. The results were surprising.

I recently had a conversation with a client about their website that brought to light an all to common occurrence: Ecommerce site owners that are blind when it comes to their website and its design / functionality. Don’t fall into this trap.

The care and feeding of a first time buyer is essential for repeat purchases. Here are a few steps you can take to make sure your new customers feel welcome and are properly motivated to shop again.

With the hyped up Cyber Monday online shopping bonanza day fast approaching (Monday November 30th), here are a 19 things to check on your ecommerce website to make sure you’re ready to capture as many sales as possible.

How many steps a customer must go through to complete and online purchase is an often debated number. Some people think one step is ideal, and other range from two to five. We’ll take a look at what a few prominent bloggers think, and what we have found to work well for our SMB clients.

One of the tools at any website’s disposal is the use of a robots.txt file. This is especially true for any ecommerce website, as this little text file can help guide search engines to the correct content to index. We’ll look at what a robots.tx file is, why it’s important, and how to use it to your advantage for your ecommerce website.

Why do so many merchants assume that the rules online are vastly different from those that apply to brick and mortar merchants? Launching a successful online store is quite similar to running a retail store in the mall. Here are a few key points to consider…

Although ShopSite is a full featured, top-notch ecommerce package, there are a number of add-ons that can compliment the software and offer many great features for any ecommerce store. Here is our top 10 list of essential ShopSite add-on modules.